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Sunday, June 15, 2008

Identify & compare revenue model for Google, Amazon.com &Ebay

Revenue = $ 16,593,986


Amazon.com Inc. Revenue =$ 14,835,000


eBay Inc. Revenue = $7,672,329



Google
is a global technology leader focused on improving the ways people connect with information.Google generate revenue primarily by delivering relevant, cost-effective online advertising. Advertising revenues made up 99% of revenues in 2005, 2006 and 2007.

The following present Google revenue models:

Year ended 31 December 2007

Advertising Revenues (in thousands)

Google website $ 10624705

Google network web sites $5,787,938

Total advertising revenues $16,412,643

Licensing & other revenues $16,593,986


Amazon.com

provide the widest possible selection for customers worldwide, while continuing to focus on in-stock inventory availability. Amazon.com have designed their websites to enable millions of unique products to be sold. Those product categories, such as:

        • Books
        • Tools, Auto & Industrial
        • Digital Downloads
        • Home & Garden
        • Apparel, Shoes & Jewelry
        • Grocery
        • Health & Beauty
        • Movies, Music & Games
        • Electronics & Computers
        • Sports & Outdoors
        • Toys, Kids & Baby
Net sales information is as follows: Year Ended 31 December 2007

(in millions)

Net sales:

North America………………………………………………...$ 8,095

International…………………………………………………...$ 6,740

Consolidated……………………………………………...$14,835

Year-over-year percentage growth:

North America………………………………………………...38%

International…………………………………………………...39

Consolidated……………………………………………...39

Year-over-year %Growth, excluding effect of exchange rates:

North America………………………………………………...38%

International…………………………………………………...31

Consolidated……………………………………………...35
Net sales mix:

North America…………………………………………………55%

International…………………………………………………...45

Consolidated……………………………………………...100%

ebaY provide online marketplaces for the sale of goods and services as well as other online
commerce, or ecommerce, platforms, online payments services and online communications offerings to a diverse
community of individuals and businesses.

Net Revenues by Type:
Year Ended December 31, 2007

Net transaction revenues

Marketplaces $5,135,363

Payments 1,838,539

Communications 376,715

Total net transaction revenues 7,350,617

Advertising and other net revenues 321,712

Total net revenues $7,672,329

Net Revenues by Segment:

Marketplaces $5,363,891

Payments 1,926,616

Communications 381,822

Total net revenues $7,672,32

Summary

Google are mainly operating as delivering relevant, cost-effective online advertising. While for Amazon.com designed their websites to enable millions of unique products to be sold by themselves and by third parties. Whereas ebaY, generate revenue mainly through transaction fees.They are from different type of business, still, very successful and common in our life.

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